A deep dive into the 2024 Latino male electorate
Brookings Senior Fellow Gabriel Sanchez examines which factors led more Latino males to vote for Trump in 2024 than in 2020.
Key themes include:
Trump’s support among Latino men was highest among Latinos under 40
Public policy was the driving force for Latino men, not gender bias or discrimination
The door remains open for Democrats to bring Latino men back into the tent
Figure 1 from brookings.edu.
“Voter perceptions of political parties can be influenced by outreach efforts, such as being contacted to consider registering to vote or participating in elections. Nearly half (45%) of Latino men reported that nobody had contacted them this cycle—not the parties, a candidate, or any other potential mobilization agent. This is important, as a lack of direct outreach can lead to a perception that their voice does not matter. Although Latino men who were contacted reported higher contact from Democrats in 2024 (32% compared to 24%), Republicans improved their outreach to Latino men this cycle, which likely had an impact on their voting behavior.”
